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New Hope Network, the people behind Natural Products Expo, has launched a new buyer-brand discovery platform.
Beacon Discovery was created help buyers navigate the many booths at Expo. Before the show, they can favorite products they like best, then at the show, navigate quickly and easily to them.
Be visible on Beacon Discovery 365 days a year, even for brands not exhibiting at Expo.
What Do OTA Members Get?
As an Organic Trade Association member, you’ll have “white glove” onboarding support. Working hand in hand with our onboarding specialists, we’ll make sure that their product ingredients, images and more are uploaded quickly and accurately. You can even identify yourself as an OTA member, giving your products credibility with buyers.
The package also includes a Sustainability Impact Estimate from HowGood, the world’s largest sustainable ingredient database, demonstrating the kind of transparency that retailers value.
The package also includes a Sustainability Impact Estimate from HowGood, the world’s largest sustainable ingredient database, demonstrating the kind of transparency that retailers value.
Brands get a sustainability impact estimate from HowGood, the world’s largest sustainable ingredient database. Retailers are looking for this kind of transparency, which can be a major differentiator for their products.
Values inform choices your brands make; the same is true of buyers. On Beacon they can research values, mission and more, and reach out to brands to connect or even to request a product sample.
When buyers search, Beacon matches them with brands based on ingredient templates, regulatory compliance, distributor data, and more than 100 other filters aligned with SPINS category architecture.
